How We Started

In 1994, we started bringing lessons learned from cable television to bear on nascent technology start–up companies. We worked with new companies from their earliest moments, helping to finalize partnership, shareholder, and LLC operating agreements, structure financing relationships, negotiate with venture capitalists, technology providers and customers, and draft all of the agreements needed to get up and running. We’ve worked with hundreds of businesses. No firm has more experience with the problems faced by early stage companies.

Now

Now, MasurLaw is one of the first and best law firms to offer specialized expertise in new business sectors and outsourced general counsel services for early and later stage companies. We have many years of experience with various permutations of the agreements typically needed in any company. Also, we wrote some of the earliest internet software, video and music licensing, banner–ad, link–sharing, cross–promotion, co–branding, affiliate, syndication and e–commerce agreements, which, today, form the backbone of the media, entertainment, content and e–commerce businesses. Starting in 2000, we created the documents that enable some of the newer business models in the video game and mobile content industries. No other firm has our breadth of experience in these practice areas, or our clear understanding of the wide variety of problems that can result from the most typical internal company agreements.

Late Stage & Multi–National Clients

For late stage ventures, we handle higher stakes negotiations involving larger financing transactions, structured and negotiated joint ventures, revenue and profit sharing arrangements, mergers and acquisitions, restructurings, asset sales, dissolutions, and work-arounds.

Our large multinational clients like our relevant industry experience, breadth of contacts, and willingness to get the best outside help to research highly complex intellectual property questions to the furthest degree. For these clients, we research specific intellectual property and e–commerce questions relevant to the success of their new business units.

Entertainment Clients

We have grown a robust entertainment practice in music, film, and television. The experience and relationships we develop within the major media companies in our business practice complement the careers of our film, TV, and music clients. Also, our breadth of intellectual property and general business law experience gives us an advantage over the typical entertainment lawyer, whose practice revolves around a limited set of contracts and contacts.

The Bottom Line

We continue to build upon our proven reputation as innovators with a deep understanding of the issues specific to entertainment technology. Our clients get a much better value proposition from MasurLaw than they would from a larger firm, which must rely on less experienced associates in order to support the overhead generated by infrastructure costs and bureaucracy. Like a good in–house counsel, we are actively involved in helping our clients run better businesses. We maintain a database of the best outside counsel. When our clients need help we can’t provide, we suggest the best possible resource, not just another lawyer within our firm. In short, we have pioneered a new type of law firm we feel is better for the client. We hope you agree and we look forward to working with you.